Industry Insights
Expertise and innovation for commercial performance.
Industry Insights brings together expert guidance, market trends and technical knowledge to help businesses keep their operations running at peak performance. Designed for fleet managers, agricultural operators, farming enterprises plant engineers and lubricant experts, it delivers practical advice on lubrication, machinery care and operational efficiency. From commercial vehicle uptime and crop protection, too equipment longevity, our insights support better decisions, lower costs and long-term reliability across every sector we serve.
Thought Leadership & Resources
Whitepaper: Cooling the Digital Future
As AI workloads surge and data centre demand accelerates, cooling is no longer a background utility, it’s a defining factor in performance, resilie...
Whitepaper: Optimising Fleet Performance
Managing a fleet in today’s dynamic environment is more challenging than ever. Rising costs, regulatory demands, and rapid technological changes ar...
Whitepaper: The real cost of agricultural equipment
Understanding the true cost of owning agricultural equipment goes far beyond the initial purchase price. In this whitepaper we explore the often-ov...
Field Report: Gulf Adjuvant
We had an independent party assess the effectiveness of various adjuvants, including Gulf Adjuvant, in controlling weeds like Amaranthus. The study ...
Field Report: Gulf Agri Spray Oil
Discover the pioneering results of a new spray oil in combating the notorious Erysiphe Necator fungus on grapevines. This field report unveils the ...
Videos
Rafe Britton and David Hall
Re-Refined Base Oils: Performance & Sustainability
Rafe Britton and David Hall
Re-Refined Base Oils: Performance & Sustainability
Re-refined base oils are redefining what’s possible in lubricant performance and sustainability. In this expert discussion, Gulf’s CTO explains why modern ...
Rafe Britton and David Hall
Future of Lubricants: Innovation & Sustainability
Rafe Britton and David Hall
Future of Lubricants: Innovation & Sustainability
What’s next for lubricants in a rapidly evolving energy landscape? Gulf’s Chief Technology Officer shares a clear perspective on the innovations shaping ...
Rafe Britton and David Hall
Fleet Transition: Managing EV & ICE Vehicles
Rafe Britton and David Hall
Fleet Transition: Managing EV & ICE Vehicles
As fleets evolve, managing a mix of EV and internal combustion vehicles is becoming a critical challenge. In this expert discussion, Gulf’s Chief Technology ...
Rafe Britton and David Hall
Data Centre Cooling: Immersion Fluid Explained
Rafe Britton and David Hall
Data Centre Cooling: Immersion Fluid Explained
Data centres are under increasing pressure to improve efficiency and manage rising heat loads. In this expert discussion, Gulf’s CTO explains how immersion...
Rafe Britton and David Hall
Future Mobility: Lubrication Challenges & Innovation
Rafe Britton and David Hall
Future Mobility: Lubrication Challenges & Innovation
The shift to EV and hydrogen powertrains is redefining lubrication requirements. In this video, Gulf’s CTO explores the key technical challenges...
Rafe Britton and David Hall
EV Fleet Lubrication: Are You Ready?
Rafe Britton and David Hall
EV Fleet Lubrication: Are You Ready?
Transitioning to electric fleets requires more than new vehicles. It demands a clear lubrication strategy. In this expert discussion, Gulf’s Chief ...
Rafe Britton and David Hall
Hydrogen Engines & Lubricants Myth vs Reality
Rafe Britton and David Hall
Hydrogen Engines & Lubricants Myth vs Reality
Do hydrogen engines require lubrication? In this expert discussion, Gulf’s Chief Technology Officer addresses a key industry myth and explains ...
Rafe Britton
5 Things fleet managers need to avoid
Rafe Britton
5 Things fleet managers need to
Fleet lubrication decisions directly impact uptime, fuel efficiency, and engine reliability. In this video, lubrication expert Rafe Britton outlines five common lubr...
Rafe Britton
How to stop lubricant failture
Rafe Britton
How to stop lubricant failture
Lubricant failure rarely happens without warning. In this video, lubrication expert Rafe Britton explains how to identify the early signs of lubricant failure, from ...
Rafe Britton
How to read oil like a pro
Rafe Britton
How to read oil like a pro
Used oil analysis is one of the most powerful tools in predictive maintenance. In this video, lubrication expert Rafe Britton explains how to read an oil analysis r...
Rafe Britton
What to look for beyond the spec
Rafe Britton
What to look for beyond the spec
Meeting OEM specifications is only the starting point. In this video, lubrication expert Rafe Britton explains what fleet managers should consider beyond basic oil ...