Gulf and McLaren Partnership Bold is back
Fuelled by the competitive spirit that drives us. Bound by the unrelenting pursuit to be the best and nothing less.
Our partnership with McLaren Racing initially began in 1968 and lasted until 1973. Not long after, we reignited our relationship and took to the racetrack together once again.
We are the preferred lubricant supplier to McLaren Automotive. As of October 2021, every car coming off the McLaren Automotive production line is filled with Gulf Formula Elite engine oil. These two iconic brands feature class-leading capabilities and have come together with a shared history of excellence and a shared hunger for innovation.
Together through history
Few partnerships hold the remarkable legacy that we share with McLaren. Stretching back over 50 years, we have managed to build a brand that is synonymous with competitive excellence, and built by the fans, for the fans.
Our initial team-up with Gulf-branded McLarens led to us participating in both Formula 1 and the Can-Am series. During that time, the team left an indelible mark winning over 40 races.
In the 1990s we came together once again, with the legendary McLaren F1 GTR running in the 24 Hours of Le Mans while sporting the timeless Gulf livery. Our partnership reignited our thirst for victory when we had the privilege of watching Gulf branded McLaren cars claim over 10 finishes in the top 10 and a victory in 1995.
2020 brought these brands back together, with the Gulf logo appearing on McLaren F1 MCL35M race cars, but most importantly of all, it allowed our fans to once again cheer alongside us as we embraced a new era of the McLaren partnership.
A winning team on the track and off it
Gulf x McLaren Racing Merchandise
In line with the collaboration, a new collection of co-branded merchandise has been released. Building on the merchandise our fans have come to know and love, we’ve taken the best from the past and added modern-day nuances that bring iconic style into a new age. This collection is one for the record books.
Don’t miss your chance to own a piece of history and look race-ready while you’re at it.
A Grand PrixFor The History Books
The McLaren partnership was successful right off the line back in 2021, with both Lando Norris and Daniel Ricciardo driving a MCL35M, sporting a stunning retro livery — featuring Gulf’s famous racing blue and orange colours.
This reworked version of one of motorsport's most iconic and legendary liveries turned heads all around Monaco, bringing back memories of Steve McQueen’s car in the legendary racing film “Le Mans,” as Lando Norris drove his MCLM35M to a podium finish in the F1 Monaco Grand Prix 2021.
The fans’ reactions completed the successful Gulf and McLaren outing in Monaco.